It’s good to be back writing again. We took a break following the success of our Genesis Drop but now we’re back and Drop001 is coming soon! We are standing here today because we believe in change and there is a new way forward, especially for fashion brands in the…

The Physical Sneaker Claim window opens tonight Friday, February 25th at 8PM EST at www.cultandrain.com and will permanently close Tuesday, March 1st at 8PM EST. Any physical sneakers not claimed during this window will be forfeited. This is a time sensitive single run custom production with an allotted time window…

It’s been a hectic couple of weeks over here at C&R HQ. We all felt like we’ve been through the tumble dryer throughout our Genesis Mint two weeks ago, surviving on <three hours sleep each night from Pre-Sale to Mint. Well, I’m thankful to say, we bounced out the other…

A message to the community from CULT&RAIN. I am pleased to announced that the successful CULT&RAIN Genesis Mint is officially CLOSED, and that the CULT&RAIN luxury fashion brand is OFFICIALLY FOUNDED! We have accomplished something truly historic together. We’ve funded the launch of the 1st luxury fashion house born from…

Our Cult&Rain community means everything to us and we’ve always believed in People before Profits. Here is an announcement from George Yang, our founder, to you. This is an incredible opportunity BEFORE we close our Genesis Collection on Sunday February 13th, 2022 at 6pm EST (18:00). Hello CULT&RAIN family! Big…

I’m gonna keep this short and sweet. We aren’t looking to make a quick buck or price gouge off hype…we are building a brand born from the crypto-universe and serving crypto enthusiasts. …

When is it ? Pre-Sale is February 7, 2022 — Time TBC — visit www.cultandrain.com General Mint is February 10, 2022— Time TBC — visit www.cultandrain.com In order to create a healthy eco-system for our NFTs, we always wanted to savor the artistic craft, ingenuity, community, & utility. The love…

We all know NFTs are a scam, right ;)? The days of merely attaching a JPEG to a token are a distant memory. Increasingly, collectors are seeking out NFTs that have REAL utility, use cases, and REAL value attached. After seeing and trading in hundreds (maybe thousands?) of NFT projects…

It can feel like everyone is an Artist these days however the reality is quite different. The truth is real Artists express humanity in their work. The contribution of art using digital technology will create a more connected and humane culture, which will affect how our society chooses to use…